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The first step in any journey is to know your starting point. You need to know your business’s market position before you can create an effective business, marketing plan and branding for your product, or service, find out how to do that in our lunch and learn session hosted by BEC Marketing and Events Manager Avril Douglass with marketing guru Allen Roberts. This session will be recorded and available for viewing at a later date. About our presenter, Allen Roberts: Allen worked for many years in marketing and strategy, including for Meadow Lea and Dairy Farmers as their Marketing Manager. He now works as a contractor and management resource for businesses. This has delivered a significant opportunity to gather the breadth and depth of experience, anecdotes, and common sense that can be applied to your business. You can find more information on Allen here - https://www.strategyaudit.com.au/about/ About Business Connect: Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business.
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