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Really understanding what you are trying to achieve is the cornerstone of any good marketing strategy. Then comes the really hard part, implementation. Learn how to work this out with seasoned marketing guru Allen Roberts. Hosted by BEC Marketing and Events Manager Avril Douglass. These sessions will be recorded and available for viewing at a later date. About our presenter, Allen Roberts: Allen worked for many years in marketing and strategy, including for Meadow Lea and Dairy Farmers as their Marketing Manager. He now works as a contractor and management resource for businesses. This has delivered a significant opportunity to gather the breadth and depth of experience, anecdotes, and common sense that can be applied to your business. You can find more information on Allen here - https://www.strategyaudit.com.au/about/ About Business Connect: Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business.
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